The Dutch

Identity design + Visual concept + Interior design + Styling + Branding + Strategy + Communication

The Dutch is a 49 room contemporary hotel set in a striking townhouse in the trendy ‘Wyck’ district of Maastricht, the Netherlands.
The hotel design is a small tribute to the 80’s and creates an exciting environment where you are constantly surprised. The Dutch responds to the wants and needs of the modern traveler.
You can work, play and relax in ‘The Hangout’ or enjoy a beer or gin&tonic in the impressive lobby bar. No standard breakfast but a Breakfast Bag that is included in the room rate, filled with fresh products.
Each guest room is individually designed and features modern facilities.

Twin Peaks Hospitality asked Ontwerpbureau Reiters to come up with a innovative visual concept, create the design identity, do the interior design and styling of the public spaces aswel of all the 49 rooms. We also designed all communication necessities, from menus to pencils, soaps and laundry bags, shirts and blankets, to printed matters and website, all considering the custom made logo types.
A beautiful and big job for a very special place in our hometown.